LUCAS. Chapter 15: Speaking to Persuade Show Chapter Objectives After reading this chapter, students should be able to: 1. Define persuasion and explain why it is an important subject. 2. Explain why meeting ethical obligations can be especially challenging in persuasive speaking and identify the ethical responsibilities of persuasive speakers. 3. Clarify the differences between an informative speech and a persuasive speech and explain why speaking to persuade is especially challenging. 4. Explain what it means to say that audiences engage in a mental dialogue with the speaker as they listen to a persuasive speech. 5. Discuss the concept of target audience and its role in persuasive speaking. 6. Define a question of fact and give an example of a specific purpose statement for a persuasive speech on a question of fact. 7. Define a question of value and give an example of a specific purpose statement for a persuasive speech on a question of value. 8. Define a question of policy and give an example of a specific purpose statement for a persuasive speech on a question of policy. 9. Explain the difference between passive agreement and immediate action as goals for persuasive speeches on questions of policy. 10. Explain the three basic issues of need, plan, and practicality and their importance in persuasive speeches on questions of policy. 11. Discuss the four methods of organization used most often in persuasive speeches on questions of policy. 12. Identify the five steps in Monroe’s motivated sequence. This preview shows page 1 - 2 out of 4 pages. Chapter 16 and 17 Review QuestionsChapter 161.What is the difference between an informative speech and a persuasive speech?Why is speaking to persuade more challenging than speaking to inform? Get answer to your question and much more 2.What does it mean to say that audiences engage in a mental dialogue with thespeaker as they listen to a speech? What implications does this mental give-and-take hold for effective persuasive speaking? Get answer to your question and much more 3.What is the target audience for a persuasive speech? Get answer to your question and much more 4.What are questions of fact? How does a persuasive speech on a question of factdiffer from an informative speech? Give an example of a specific purposestatement for a persuasive speech on a question of fact. Get answer to your question and much more 5.What are questions of value? Give an example of a specific purpose statementfor a persuasive speech on a question of value. Upload your study docs or become a Course Hero member to access this document Upload your study docs or become a Course Hero member to access this document End of preview. Want to read all 4 pages? Upload your study docs or become a Course Hero member to access this document What are 4 kinds of organizational patterns for a persuasive speech?These are referred to as organizational patterns for arranging your main points in a speech. The chronological, topical, spatial, or causal patterns may be better suited to informative speeches, whereas the Problem-Solution, Monroe's Motivated Sequence (Monroe, 1949) would work best for persuasive speeches.
What are 4 strategies of persuasive presentations?Attention, need, satisfaction, visualization, and appeal to action. The attention step is designed to gain the audience's attention, and create goodwill and respect between the presenter and audience.
What method of organization is used in a persuasive speech?The topical, spatial, causal, comparative and chronological methods of arrangement may be better suited to informative speeches, whereas the refutation pattern may work well for a persuasive speech.
What organizational structures are most effective for persuasive speeches?Monroe's motivated sequence. Monroe's motivated sequence is a technique for organizing persuasive speeches that inspire people to take action and functions to help speakers “sequence supporting materials and motivational appeals to form a useful organizational pattern for speeches as a whole”.
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What four methods of organization are used most often in persuasive speeches on questions of policy?
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